
ProAgent Academy | Real Estate Education for the Modern Agent
Welcome to ProAgent Academy — Your Path to Real Estate Success
Are you ready to elevate your real estate career? At ProAgent Academy, we provide industry-leading Michigan real estate education designed to equip you with the skills, strategies, and cutting-edge tools you need to succeed in today’s competitive market. Whether you’re just starting out or looking to level up your skills, we’ve got you covered.
Led by Expert Instructor Ben Latocki, our courses offer a blend of practical, real-world experience and the latest strategies in lead generation, marketing, tech tools, and more.
“As a real estate broker with years of experience, I am dedicated to helping you grow your business, increase your sales, and master the tools of the trade.” – Ben Latocki, Owner of ProAgent Acadamy

Why Choose ProAgent Academy?
- Comprehensive Courses for Every Skill Level
At ProAgent Academy, we offer real estate training that covers everything from the fundamentals to advanced strategies. Our courses include:- Lead Generation Techniques
- Real Estate Marketing Strategies
- Tech Tools & CRM Systems for Agents
- Negotiation Skills
- Social Media for Real Estate
- Real Estate Contract and Legal Essentials
- Learn from a Seasoned Professional
As the owner and lead instructor, I’ve spent years honing my craft and navigating the ever-evolving real estate landscape. My goal is to share the knowledge and strategies I’ve used to build a successful career—so you can apply them directly to your business. - Practical, Actionable Strategies
Our classes are designed with actionable outcomes in mind. You’ll not only learn the theory but also walk away with tangible skills you can implement immediately to grow your client base, increase listings, and close more deals. - Flexible Learning Options
We understand that agents have busy schedules. That’s why we offer online courses that you can access at your convenience. Learn at your own pace and apply what you learn in real-time, whether you’re in the office or on the go. - Ongoing Support and Community
Joining ProAgent Academy means becoming part of a supportive community of real estate professionals. You’ll have access to exclusive resources, ongoing support, and networking opportunities that keep you connected and informed long after you’ve completed your courses.

Our Courses
Lead Generation Mastery
Learn the best practices for generating high-quality leads and building a consistent pipeline of clients. This course covers:
- Digital marketing strategies
- Client relationship management
- Referral marketing tactics
- Networking tips for agents
Tech Tools for Real Estate Professionals
In today’s digital age, mastering the latest real estate tech tools is crucial. This course will help you:
- Streamline your business with CRM software
- Use marketing automation tools to increase efficiency
- Optimize your website for lead generation
- Harness the power of social media for real estate marketing
Real Estate Marketing & Branding
Stand out from the competition by building a strong personal brand. Learn how to:
- Create compelling marketing campaigns
- Leverage social media platforms like Instagram, Facebook, and LinkedIn
- Develop content marketing strategies that attract and engage clients
Real Estate Contracts & Legal Essentials
Ensure you’re fully prepared for the legal aspects of real estate transactions. This course covers:
- Understanding contract law
- Navigating common real estate pitfalls
- Legal obligations and ethics in real estate
Get Started Today
At ProAgent Academy, we’re committed to providing you with the education, tools, and resources to help you thrive in the real estate industry. Whether you want to learn how to generate more leads, master tech tools, or improve your marketing, our expert-led courses are designed to provide real, practical value.
Ready to transform your real estate career? Enroll today and start learning from the best!
About Ben Latocki
As a passionate real estate broker and educator, I’ve helped countless agents succeed in the ever-changing market. My mission is to empower agents with the knowledge, strategies, and skills they need to become top performers in their field. Join me at ProAgent Academy, and let’s take your career to the next level.
Contact Us
Have questions? Want to learn more about our courses? Feel free to contact us today. We’re here to help you every step of the way.